Blogging USPs

November 19th, 2006   •   3 comments   

Ever wondered why people blog and visit blogs so often? Well, here is an elegant way to depict the virtues of blogging courtesy of the Church of the Customer blog by Ben McConnell and Jackie Huba. It talks about what the single most important factor in blogging is all about, and consolidates views into a nifty PDF file.
Nice and useful stuff when lobbying your internal stakeholders!
Link

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3 comments

  1. posted on Nov 19, 2006 at 12:57 AM

    Hello Walther,

    I think this is both interesting and fun. May I take a copy of the illustration above?

    http://anna-lys.blogspot.com

  2. posted on Nov 19, 2006 at 2:24 PM

    Sure. Credits should go to CK from CK’s blog (http://www.ck-blog.com/cks_blog/2006/11/oh_marketers_th.html) who created this montage.

  3. posted on Nov 19, 2006 at 2:25 PM

    Sure. Credits should go to CK from CK’s blog (http://www.ck-blog.com/cks_blog/2006/11/oh_marketers_th.html) who created this montage.

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