Glamming It Up at Singapore Blog Awards 2013

July 7, 2013 Content Marketing, Social Influence no comments

Singapore Blog Awards 2013
Winners of the Singapore Blog Awards with GOH Acting Minister Lawrence Wong

“I’m a blogger. Hear me roar!”

Judging by the response of the crowd at the Singapore Blog Awards 2013 held at Shanghai Dolly, it was clear that blogging was anything but dying/dead!
!

Celebrating its 6th birthday, the awards organised by Singapore Press Holding’s Omy.sg honoured 19 social media content producers who invest blood, sweat and tears to entertain, educate and enrich our lives through their blogs, video channels and micro-blogs.

As a long-time supporter – been a judge since 2010 and helped host the first edition of the awards in 2008 at Asian Civilisations Museum – I’m delighted to see how the awards has helped shape the blogging scene in Singapore.

Over the years, many of the blog award winners have gone on to bigger things. Some have become mini celebrities in their own niche areas. Others have leveraged on the exposure and fame gained through blogging to launch new careers in fields as diverse as consultancy, PR, singing, and acting. 

Join me now in reliving the excitement and glamour of the awards, as seen through my lenses.

Singapore Blog Awards 2013
Camwhoring has always been a popular sport amongst bloggers.

Singapore Blog Awards 2013
See what I mean?

Singapore Blog Awards 2013
A little exhibition to acknowledge the judges’ effort in determining who the rightful winners are. I feel so honoured… 🙂

Singapore Blog Awards 2013
I didn’t know that they had a Chinese version of Star Wars back in the past! What would Luke Skywalker say to Darth Vader when he sliced off his hand?

Singapore Blog Awards 2013
Mr Chua Chim Kang, Editor of Wanbao and Omy.sg, kicking off the award ceremony.

Singapore Blog Awards  2013
Nominees for the various categories had their “vital stats” flashed on the screen like so.

Singapore Blog Awards 2013
These 3 lovely ladies, Karen aka Renzze, Elaine and Elrica, are Best Beauty Blog winners sponsored by Panasonic.

Singapore Blog Awards 2013
Food conoisseur and upcoming home chef Celes of Celestial Delish, winner of the Panasonic Best Cooking Blog, receiving her award.

Singapore Blog Awards 2013
Talented Germaine (Mint) Leong hit the right notes by clinching the JBL Best Pop/Music Blog award.

Singapore Blog Awards 2013
Stylish and sassy Claire of Claire’s Flair clinched the Levi’s Best 501 Interpretation Blog.

Singapore Blog Awards 2013
No prizes for guessing who she is! Apparently repeat winner Jeanette Aw (Panasonic Most Popular Local Celebrity Blog/Microblog) writes her own updates. Cool!

Singapore Blog Awards 2013
Creative crafter Jasmine Koh of Scissors Paper Stone Blog won the Nanyang Optical Best Lifestyle Blog. Just as she was about to go down the stage…

Singapore Blog Awards 2013
…the cheeky MC asked her and Guest Of Honour Lawrence Wong to play a game of scissors paper stone! It was interesting to note that they drew each time. Was it because she didn’t want to “win” the Minister? 😉

Singapore Blog Awards 2013
Up next was Ai Sakura, winner of the Best Family Blog category. While the competition was keen, her dedication to producing useful parenting and lifestyle content certainly made a difference.

Singapore Blog Awards 2013
Catching more than their fair share of wolf whistles and cat calls were the ultra-glam Ninja Girls. They “sliced” their competition by winning the Best V-log award.

Singapore Blog Awards 2013
Finally, the winner of the Best Microblog who helms the Spin or Bin Music Twitter account and blog. Its always great to see bloggers of new niche categories emerging.

Singapore Blog Awards 2013
After all the applause and cheering, the audience waited eagerly for the fancy dress competition. This segment always added much fun to the awards.

Singapore Blog Awards 2013
Contestants for the best dressed award watch as the eventual winner Adora of Gingerbread Mum hammed it up as “Inspector Singh”.

Singapore Blog Awards 2013
Her act was followed by dual award winner (Panasonic Best Beauty and Glossi Best Modelling) Karen aka Renzze who danced a twist…

Singapore Blog Awards 2013
Smith Leong, who did a Saturday Night Feverish dance in his big afro wig…

Singapore Blog Awards 2013
…and the show stealing Ninja Girls who displayed none of that Japanese coquettishness nor shyness. These ladies certainly brought the house down.

Before I go, do join me in raising a toast to all the bloggers, YouTubers, and microbloggers who participated in the blog awards. You’re all winners in your own right! Cheers to more good years ahead!

By Walter
Founder of Cooler Insights, I am a geek marketer with almost 24 years of senior management experience in marketing, public relations and strategic planning. Since becoming an entrepreneur 5 years ago, my team and I have helped 58 companies and over 2,200 trainees in digital marketing, focusing on content, social media and brand storytelling.

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