The Six Pillars of a Social Media Content Strategy

December 12th, 2017   •   1 comment   

William Iven

Great content flows in the heart of social media marketing.

It attracts visitors to sign up as fans, improves post engagements, and increases click throughs to your website.
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Social Media Content: 9 Ways To Get Great Ideas

December 5th, 2017   •   no comments   

Social Media Content Ideas

Image fromLauren Mancke

Like marriage, social media marketing is a long-term commitment.

Once you’ve launched a blog, Facebook page, YouTube channel, Instagram, Twitter, or LinkedIn account, you need to engage your online communities with a continual pipeline of quality content.
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Top Copywriting Tips to Increase Your Conversion Rates

November 28th, 2017   •   no comments   

Credit: Pixabay

If consistency is the backbone of content marketing, then copywriting is the sinew that binds everything together.

Your copy is the voice of your brand, and the medium for the bulk of your marketing efforts.
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How You Can Make Good Money Through Blogging

November 21st, 2017   •   1 comment   

Wish To Make Money From Blogging

Older than Facebook, Twitter, LinkedIn, or YouTube, blogging is the grand daddy of social media marketing.

Focused primarily on writing long-form articles, maintaining a blogs isn’t as sexy as shooting video-based “snaps”, live streaming, or posting Instagram photos.
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The Essential Guide to Writing Great Online Content

November 1st, 2017   •   no comments   

Guide to Writing Great Online Content

Designed by Freepik

How do you write so well on social media? What can I do to speed up my writing skills?

These are two of the most common questions I’ve often been asked as a social media trainer, content marketing specialist, and business blogger.
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How To Write Like a Content Marketing Rock Star

October 19th, 2017   •   1 comment   


Original photos by Freepik

The greatest challenge in content marketing lies in creating compelling content.

Now just any old article, Tweet, or Facebook update, mind you, but stuff that your readers would want to read, share, and click on.
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10 Ways to Fix Your Content Marketing Writer’s Block

September 28th, 2017   •   1 comment   

content marketing writers block

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As a content marketing strategist, I write a lot of content. And sometimes, I hit a wall.

When that happens, I do not scream, shout or sulk. Instead, I do what comes naturally to me. I may take a walk, catch 40 winks, or grab a coffee.
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7 Magical Lessons in Creativity from Elizabeth Gilbert

September 21st, 2017   •   no comments   

Image from Charm Magazine

When was the last time you did something truly creative? How did it feel?

Whichever profession you are in, you will experience days of creative famine. These are the horrifying days when you feel stuck in a rut, unable to cough out anything faintly imaginative or intriguing.
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The Pros and Cons of Social Media Marketing

September 13th, 2017   •   no comments   

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The best thing about social media marketing is that it blends the art of creativity with the science of data.

Wish to know what’s the worst thing about social media marketing? Yep, that it blends the art of creativity with the science of data!
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10 B2B Blogging Best Practices To Generate Business Leads

August 30th, 2017   •   1 comment   

Business Blog Best Practices

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If a tree falls in a forest and no one is around to hear it, does it make a sound?

Likewise, a well-crafted Business to Business (B2B) blog or website with great content is futile if you do not get any visitors.
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