If consistency is the backbone of content marketing, then copywriting is the sinew that binds everything together.
How do you write so well on social media? What can I do to speed up my writing skills?
As a content marketing strategist, I write a lot of content. And sometimes, I hit a wall.
When that happens, I do not scream, shout or sulk. Instead, I do what comes naturally to me. I may take a walk, catch 40 winks, or grab a coffee.
Image from Charm Magazine
When was the last time you did something truly creative? How did it feel?
Whichever profession you are in, you will experience days of creative famine. These are the horrifying days when you feel stuck in a rut, unable to cough out anything faintly imaginative or intriguing.
If a tree falls in a forest and no one is around to hear it, does it make a sound?
Likewise, a well-crafted Business to Business (B2B) blog or website with great content is futile if you do not get any visitors.