10 Fabulous Content Marketing Ideas for Fashion Brands
Traditional retail is dying. And the prognosis is dire for small independent fashion boutiques.
Faced with global competition from e-commerce giants like Alibaba as well as numerous blogshops, traditional fashion retailers find it a struggle to stay afloat.
Read More
Crack The Code On Facebook Advertising
credit: unsplash
Facebook is the biggest social media channel in town. However, Instagram is catching up, and new platforms are attempting to rise and take some of the limelight, like Snapchat and newcomer Gab.ai.
For now, however, Facebook remains a firm favorite. However, that doesn’t mean it’s all plain sailing for businesses looking to draw in traffic and sales.
Read More
The Six Pillars of a Social Media Content Strategy
Great content flows in the heart of social media marketing.
It attracts visitors to sign up as fans, improves post engagements, and increases click throughs to your website.
Read More
Social Media Content: 9 Ways To Get Great Ideas
Image fromLauren Mancke
Like marriage, social media marketing is a long-term commitment.
Once you’ve launched a blog, Facebook page, YouTube channel, Instagram, Twitter, or LinkedIn account, you need to engage your online communities with a continual pipeline of quality content.
Read More
Top Copywriting Tips to Increase Your Conversion Rates
Credit: Pixabay
If consistency is the backbone of content marketing, then copywriting is the sinew that binds everything together.
Your copy is the voice of your brand, and the medium for the bulk of your marketing efforts.
Read More
How You Can Make Good Money Through Blogging
Older than Facebook, Twitter, LinkedIn, or YouTube, blogging is the grand daddy of social media marketing.
Focused primarily on writing long-form articles, maintaining a blogs isn’t as sexy as shooting video-based “snaps”, live streaming, or posting Instagram photos.
Read More
The Essential Guide to Writing Great Online Content
How do you write so well on social media? What can I do to speed up my writing skills?
These are two of the most common questions I’ve often been asked as a social media trainer, content marketing specialist, and business blogger.
Read More
How To Write Like a Content Marketing Rock Star
The greatest challenge in content marketing lies in creating compelling content.
Now just any old article, Tweet, or Facebook update, mind you, but stuff that your readers would want to read, share, and click on.
Read More
10 Ways to Fix Your Content Marketing Writer’s Block
As a content marketing strategist, I write a lot of content. And sometimes, I hit a wall.
When that happens, I do not scream, shout or sulk. Instead, I do what comes naturally to me. I may take a walk, catch 40 winks, or grab a coffee.
Read More
7 Magical Lessons in Creativity from Elizabeth Gilbert
Image from Charm Magazine
When was the last time you did something truly creative? How did it feel?
Whichever profession you are in, you will experience days of creative famine. These are the horrifying days when you feel stuck in a rut, unable to cough out anything faintly imaginative or intriguing.
Read More
