[Guest post from Marcus Neo of Pink Elephant Consultancy.]
Blogging for search engine optimization is one of the strategies that our company uses to increase our search visibility on our website. Blogging is also a great way to target longer tailed keywords that won’t be used on pages, and bring in longer tailed keyword traffic.
Do you know what the most powerful thing about digital marketing is?
The fact that you can monitor and measure every single step of your marketing process. And the best way to do so is to create a digital marketing funnel.
CEOs love them. CFOs adore them. Even CMOs are falling head over heals for them.
What am I talking about? You guessed it – numbers!
What are the online tools available to jumpstart your content marketing? How can these tools help to improve your content marketing efforts?
To help you to sharpen your content marketing game, I have decided to pull together some of the available content marketing frameworks, templates and tools out there.