Tag: active ageing
Colonel Sanders opened his first KFC at the age of 65 (courtesy of the Bluegrass Historian)
Like it or not, we’re becoming a greying population.
With low fertility rates of 1.2, the ratio of young to elderly Singaporeans would decline in the decades to come. This has been highlighted as a critical problem in the much talked about White Paper on the Population, and a reason why we need to augment our population through immigration and to bolster our businesses through skilled foreign workers.
Active Ageing award winners show the tremendous potential in the silver market (courtesy of mylifestylemap.com)
A recent news article in The Straits Times got me all excited yet again about the oldest but most neglected market opportunity.
Namely, the silver-haired (or seniors) market.