Tag: bad news

Can Bad Online Publicity Be Good PR For Your Brand?

May 17th, 2018   •   1 comment   

Bad News Good Publicity

Original image by Freepik

Everybody loves the limelight. Well, almost everyone.

Done well, publicity can help you to gain significant brand awareness, trigger customer interest, and build your corporate reputation. Media coverage on a respected national or trade publication can also help you to achieve legitimacy for your brand.
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