Tag: Book Reviews

How Children Succeed: Book Review

November 17th, 2013   •   2 comments   

How children succeed book

What is the secret to a child’s long-term success? Why do some kids do so well while others falter along the wayside as they journey through life?

The answers to these and more are found in Paul Tough’s How Children Succeed
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11 Winning Qualities of Likeable Businesses

October 31st, 2013   •   no comments   

likeable-business

The world of business is like a cocktail party. At least according to Dave Kerpen.

To be a huge hit at a party – or a market – one needs to be a good listener, tell great stories, and be responsive, authentic, passionate, and full of surprises. These traits, amongst others, are also necessary for a business to be likeable.
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Ctrl Alt Delete: Book Review

September 19th, 2013   •   1 comment   

Digital World Disruptive

Designed by Freepik

What will the future of your business be like? More importantly, what will your life be like then?

Armed with a digital crystal ball, renowned marketing podcaster and president of global digital marketing agency Mirum Mitch Joel shared his thoughts on this in his book Ctrl Alt Delete.
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Reflections from The Alchemist

September 4th, 2013   •   2 comments   

Reflections from The Alchemist

“For where your treasure is, there your heart will be also.” – Matthew 6:21

As a business blogger, I don’t often read fiction. However, I couldn’t resist picking up Paulo Coelho’s mega-bestseller The Alchemist after hearing so much about it from friends.
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The Art of Thinking Clearly: Book Review

July 24th, 2013   •   no comments   

The Art of Thinking Clearly Rolf Dobelli

This man wants you to think more clearly (courtesy of Wikimedia)

You’ve heard the saying “to err is human and forgive divine”.

What you may not know, however, is that us Homo sapiens have been hardwired over the millenia to be illogical, distorted in our perception of reality, and inaccurate in our judgements.

In other words, to err repeatedly is human.
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Social Marketology: Book Review

June 6th, 2013   •   no comments   

Social media marketing is probably the most heavily written management topic on the planet. Unfortunately, many books, articles, blogs and podcasts on social media focus too heavily on the “feel good” factor of success stories. These tend to be more inspirational than instructional.

Ric Dragon’s seminal publication Social Marketology is different. Providing a methodical framework covering strategy, organisation, execution and measurement, the book provides a step by step process to managing the social media marketing function.

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Heart, Smarts, Guts, and Luck: Book Review

April 15th, 2013   •   no comments   

What are entrepreneurs and business builders made of? Who should you bring to your team at different stages of growth, and why?

The answers, according to venture capitalists and business leaders Anthony K. Tjan, Richard J. Harrington and Tsun-Yan Hsieh, are contained their book Heart, Smarts, Guts, and Luck (HSGL). Tackling the human aspect of entrepreneurship, leadership and management, the book surmised that each of us are biased towards one of four traits – namely heart, smarts, guts, or luck – in our decision-making processes.
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Tell to Win: Book Review

April 7th, 2013   •   1 comment   

Imagine watching a magical performance by David Copperfield.

Rather than dazzle you with his breathtaking acts, Copperfield regales you the audience with his childhood story. He relates how his grandfather – a crusty old man – never gave Copperfield or his father the approval they craved.
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The Intention Economy: Book Review

March 24th, 2013   •   1 comment   

Caveat Venditor – Let the Seller Beware”

So proclaimed Doc Searls in The Intention Economy: When Customers Take Charge. Co-author of the legendary The Cluetrain Manifesto, Searls’ main thesis is that customers – like markets – should be free.

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The E-Myth Revisited – Book Review

March 5th, 2013   •   no comments   

The e-Myth revisited book review

Are you a struggling entrepreneur trying to juggle it all, but find it a tremendous challenge?

Well, perhaps it’s time for you to stop, take a step back, critically evaluate where your business is going, and read The E-Myth Revisited.
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