Tag: business psychology

The Basics of Organisational Behaviour

November 5th, 2012   •   no comments   

A screaming staff beckons deeper investigation (courtesy of Bay Integrated Marketing)

Have you wondered why your colleague is so irritating? Pissed off by a boss who seem to disagree with everything you propose? Or frustrated by a “stubborn” subordinate who only wants to do things his way?

If you hope to improve your working environment (assuming you do not want to quit), it may be useful to consider the three key variables determining how your organisation behaves. These are its Beliefs, Values and Attitudes as represented in the chart below (thanks to Docmo).
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The 7 Triggers of Fascination

July 11th, 2012   •   no comments   

Sally Hogshead of Fascinate (courtesy of Radical Careering)

I’ve listened to a fascinating podcast by Derek Halpern of the Social Triggers website. In the podcast, he interviews Sally Hogshead, the Chief Fascination Officer of Fascinate, Inc. and author of Fascinate: Your 7 Triggers to Persuasion and Captivation. Done in a conversational fashion, the interview provided an interesting overview of the 7 psychological triggers that companies can employ to achieve better and more targeted results in their marketing.

According to Sally (she blogs here) we don’t have learn how to be fascinating.  Instead, we should unlearn how to be boring!
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Are You Sure It Was That Obvious?

August 13th, 2011   •   no comments   

Source of image

You’ve probably heard the saying that with hindsight, one has 20/20 vision.

“Why didn’t you do this then?”
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