Tag: Content Marketing
Daniel Hotchuli and Claire Austin from LinkedIn
Are you using the best content strategy for your target audience? How do you use content to build awareness, engage your audience and drive conversions?
These insights and more were shared at a recent talk organised by the Asian Content Marketing Association (ACMA) in collaboration with LinkedIn.
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What can you do improve conversion on your website? How should you optimize your copy and designs to increase opt-ins and purchases?
In our digital and mobile-first world, having a well-designed and User Experience (UX) optimized website is an absolute must.
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Do you know that there are only three main reasons for your customers to go online?
Identifying what these reasons are and crafting content which meets your customer’s unmet needs can help your brand to stand out.
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Credit: Pixabay
If consistency is the backbone of content marketing, then copywriting is the sinew that binds everything together.
Your copy is the voice of your brand, and the medium for the bulk of your marketing efforts.
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How do you write so well on social media? What can I do to speed up my writing skills?
These are two of the most common questions I’ve often been asked as a social media trainer, content marketing specialist, and business blogger.
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