Tag: corporate social media

The 3 Layers of a Social Organisation

October 19th, 2012   •   no comments   

Coutesy of Attractology

With social media becoming omnipresent in everybody’s lives, it is timely for companies to consider how they can transform themselves into “social organisations”. This transcends the next evolution of companies that already practice social media marketing, and goes beyond the company-customer relationship.

A social organisation comprise multiple overlapping spheres of influence as illustrated below:

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