Tag: crisis communications
Don’t get into a hissy fit! (courtesy of Kevin Steele)
Life is never a bed of roses in Public Relations (PR). Especially when the negative public feedback and criticism is directed towards your organisation, products or even worse, your colleagues.
Should you simply grin and bear it? Or give it all you’ve got?
Crises can be opportunities if handled well, as these Chinese characters show (courtesy of tingilinde)
One of the most important skills PR practitioners need to know is crisis communication. That is when things go wrong but need to be made public. Public listed companies would probably be most familiar with this when sharing their quarterly earnings reports.
Hiding the truth is probably one of the worst things to do in such a situation. The widespread availability of information and records through both the internet and public libraries makes it difficult for one to fudge. Sooner or later the truth will come out, and it would be far better coming from you rather than a third party source.