Tag: employee communications

10 Steps to Building Social Businesses

January 15th, 2013   •   2 comments   

Courtesy of Edelman 

As I’ve previously blogged about, the future of business is social.

In a world where we’re permanently thumbing our smartphones, swiping a tablet or typing on a notebook, it is impossible to ignore the significance of social channels in business. While everybody in a start-up can “go social” quite easily, how should medium to large organisations craft their policies, re-route their processes, re-build their structures or re-wire their systems?

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Why Every Employee Should Be a Blogger

July 25th, 2012   •   no comments   

Source of image

Lately, I’ve been perplexed by a paradox in the world of social networks and online influence:

Why are so few Singaporean brands gaining traction on social media platforms despite the huge number of Singaporeans online?

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