Tag: lindsay Zaltman

7 Ways to Use Deep Metaphors in Marketing

January 18th, 2012   •   1 comment   

7 Ways to Use Deep Metaphors in Marketing

Have you used metaphors for your marketing efforts? What were the outcomes of your attempts?

An integral part of your everyday life, Analogies and Metaphors are popular storytelling methods which simplify complex ideas and imbue them with meaning. They help to make your advertisements, articles, and brand stories come alive.
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