Tag: lois kelly

Beyond Buzz by Lois Kelly (A Book Review)

April 12th, 2010   •   no comments   

What is the best way to make conversational marketing work?

How does one embrace the lofty ideals espoused by the Cluetrain Manifesto?

Read More


Nine Winning Ways to Market

July 11th, 2007   •   4 comments   


David versus Goliath by Caravaggio (collection of Museo del Prado)

Storytelling is sweeping the social media world by storm. However, crafting the perfect story can be quite a bitch for the uninitiated.

Thankfully, we’ve got brilliant online storytellers to help us here.
Read More