Tag: mobile web

10 Truths Behind Tourists and Technology

September 25th, 2011   •   no comments   

Trail Kilkenny’s smartphone app is really smart – it doesn’t impose roaming costs to tourists

Recently, I participated in a briefing comprising Singapore’s attractions industry and technology companies. The idea was for these IT and web solution providers to develop industry-wide initiatives that can boost productivity, marketing and visitor experience for museums, zoos, theme parks, aquariums, and other attractions.

As the session went on, I realised that there is a gap between what technology vendors wanted to pitch for and what tourists may be willing to embrace. The differences can be rather shocking at times.

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