Tag: Public Relations

Brewing a Good Story @ Social Media Breakfast

March 19th, 2012   •   3 comments   


Daniel Goh of The Good Beer Company

Thanks to Daryl Tay, I had the chance to attend Social Media Breakfast recently. Held at The Loft in Chinatown, it was great listening to my buddy Daniel Goh of The Good Beer Company speak about his experience in setting up a craft beer stall in a hawker centre in Chinatown. Readers may know that I first wrote about the stall when it opened back in Oct 2011.

Before he ventured into being a specialty beer seller, Daniel was a PR professional who worked in diverse companies (including mine) as well as MNCs like Samsung and Blizzard Entertainment before he ditched his corporate togs for a hawker’s apron. He also manages (and still does) a pretty solid business and entrepreneurship blog called Young Upstarts (I’m a proud contributor).
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Why Saying Sorry Matters in Business

December 28th, 2011   •   1 comment   


BP Former CEO Tony Hayward’s Apology came too little too late (courtesy of Infinite Unknown)

Recently, everybody in Singapore has been talking about the spate of SMRT train delays and breakdowns in December.  Numerous netizens have called for extreme measures to be taken, including the resignation of the CEO, granting of free rides to commuters, andother actions to be taken.   

As an aftermath of the incidents, we learnt that the CEO Saw Phaik Hwa has apologised soon after the incidents.  The SMRT Board has also apologised for them, and has commissioned a committee led by NTUC Dy Sec Gen Ong Ye Kung to look into the matter.  Separately, the Government is also investigating the incidents as part of a formal Committee Of Inquiry.
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Celebritize Yourself: A Book Review

December 11th, 2011   •   1 comment   


Images courtesy of Celebritize Yourself

Are you keen to be better known and respected in your field of expertise?

Have you wondered how seemingly ordinary folks – policeman, plumbers, teachers and housewives – have risen to become well known household names?

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What do the Elections, Osama, & Will & Kate Have in Common?

May 6th, 2011   •   3 comments   


Singapore goes to the polls tomorrow (courtesy of Wikimedia )

This week has been an especially significant one for many of us.

Right now, the biggest news for many Singaporeans is that of the impending Singapore General Elections 2011, with polling day taking place tomorrow. By this time, everybody would have read, heard, or viewed about the fierce contests taking place between the ruling and opposition parties. Both mainstream and social media channels have carried lots of news, views, and opinions on the election. Also known as Cooling-Off Day, today is the day when all qualified voters around the island will reflect and carefully consider their decision tomorrow.

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Should I or Shouldn’t I? – Ethics in PR

August 14th, 2009   •   1 comment   


Courtesy of Keith Maguire

As a public relations professional who deal with the media on a regular basis, I am often faced with situations which require a judgement call. These may take the form of a series of deeply probing questions by journalists who are determined to weed out the grains of dirt, or to develop a more sensational story from an otherwise run-of-the-mill piece.

While I believe in telling the truth, I am also aware that certain facts presented in the wrong context may end up leaving a false impression. The worst thing that can happen is to end up losing control of an unfolding story, and to be perceived as being uncooperative and unwilling to provide information to a hungry media circus.
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World’s First Life-Sized “Noah’s Ark”

June 12th, 2009   •   2 comments   

I was recently attracted to news about the billionaire brothers Kwok brothers in Hong Kong has built a life-sized replica of Noah’s Ark, a project that has been christened as one with “biblical proportions”. While mega attraction projects are not uncommon in this part of the world, what caught my interest was how this project attempts to link entertainment with evangelism. The project also seems timely since the Ark is often seen as a beacon of hope in times of uncertainty and global turmoil, with project director Spencer Lu claiming that “the financial tsunami will be over”.

What’s interesting is that this discovery has also revived an age-old interest in the vessel which certain scholars claim may have been berthed on Mount Ararat in Turkey, an obsession which has grown so far and wide than it has led many researchers and explorers up that icy peak.
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Why I Think Obama’s Cairo Speech is Great

June 6th, 2009   •   1 comment   

I just watched the above speech made by President Barack Obama of the United States in Cairo (you can find the full text here if you prefer to read it) and was rather impressed by how Obama, one of the most eloquent and impressive political orator in this present age, managed to up the ante yet again. There has been numerous analyses of the political content of his speech so I shall not go there. What I am more interested instead is in the masterful way in which he embraced the art and craft of monumental speech making. Here are some perspectives on what we can learn from Obama’s speech which may be useful to bear in mind if we ever address a crowd or are tasked to draft a speech for somebody who will be doing so.

1) Rigorous Research. The first point in monumental speech making is to ensure that one’s facts and figures are in place. An example was this section made on the achievements of Islamic inventors and artists which contributed towards our progress:

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How China Could Resolve Its Growing Consumer Crisis

October 29th, 2008   •   4 comments   

Chinese Milk Scandal
Victim of the tainted Chinese Milk (Courtesy of Chonkit Leong’s Blog)

One after another bad news came thick and fast for the middle kingdom. And then some more.

First up were the contaminated pet food which caused the deaths of many precious pooches and kitties in the West.
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How To Write a Great Speech

September 17th, 2008   •   4 comments   

Michelle Obama DNC

Michelle Obama at the DNC (courtesy of AP Images)

[This post was updated twice on end March 2015 and 27 July 2016]

Michelle Obama brought the house down at the Democratic National Convention this year. Her wonderful speech affirming Democratic Presidential candidate Hillary Clinton was widely lauded as one of the best speeches made in the ongoing race for the President of the United States, with elections slated for 8 November 2016.

Some have even proclaimed that she was the star of the show that night – and she isn’t even a politician by any measure of the word!
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