Tag: robert D Hisrich

Corporate Entrepreneurship: A Book Review

February 9th, 2012   •   no comments   

How do companies like 3M, Apple, Google, Xerox, Siemens and Grameen Bank continually generate game changing products and services? What can large organisations do to retain talent while building innovative cultures?

The answer? Corporate Entrepreurship, which is also the title of a book by Thunderbird School of Global Management’s Robert D Hisrich and Claudine Kearney.  Subtitled How to Create a Thriving Entrepreneurial Spirit Thoughout Your Company, the rather academically written volume is divided into three parts: Managing, Organising, and Operationalising Corporate Entrepreneurship.
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