Tag: sally hogshead

How To Market Yourself Through Fascination

March 8th, 2015   •   3 comments   

Sally Hogshead Fascination
Sally Hogshead knows how to fascinate you (source of image)

Ever wonder how people perceive your unique self? Keen to use those insights to market yourself better and improve your social influence?

In a fascinating episode on the Social Media Marketing podcast, Sally Hogshead, author of How the World Sees You, shared how we can use the science of “fascination” to build your personal brand, impress others and improve our social influence.
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The 7 Triggers of Fascination

July 11th, 2012   •   no comments   

7 Triggers of Fascination

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Why do certain marketing messages attract our attention while others leave us cold?

Thanks to a fascinating podcast by Derek Halpern of the Social Triggers website, I managed to uncover the answer.
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