Branding in a Periodic Table

October 11, 2007 Blog no comments

Once in a while, you stumble across something really neat that you want to share with everybody. Today I came across this Branding Periodic Table by Kolbrener which is really neat and concise. It tabulates the key definitions in the advertising, marcoms and branding world in a neat “periodic table” format which helps to make it easier for anybody to capture the different terms at a glance.


Built by Kolbrener, corporate branding experts

Of course, I would add that just knowing the terms themselves ain’t enough to make you a branding expert. Still, its a good start…

By Walter
Founder of Cooler Insights, I am a geek marketer with almost 24 years of senior management experience in marketing, public relations and strategic planning. Since becoming an entrepreneur 5 years ago, my team and I have helped 58 companies and over 2,200 trainees in digital marketing, focusing on content, social media and brand storytelling.

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