Tag: #dbsturns50

How DBS Uses Content Marketing And Storytelling To Woo Customers

August 6th, 2018   •   no comments   

PM Lee receives a $50 note that was in circulation in 1968 as a commemorative gift from DBS at SPARKS: The Musical

Do you know that DBS is one of the top content marketing brands in Singapore? Or that it is a keen proponent of brand storytelling?

Formerly known as the Development Bank of Singapore, DBS is synonymous with the growth and industrialisation of Singapore.
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