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Tried every trick in the social media marketing playbook but failed to generate any revenue?
You may be putting your sales cart before your branding horse.
Tag: social media branding
Branding in The Social Age
Coke, Starbucks and Subway are leading social brands (courtesy of Slashfood)
How do you create a social brand? Are there any differences between a traditional brand and a social brand?
In the age of social and digital media, traditional methods of branding are not enough. The process of building and implementing a brand needs to consider the unique characteristics of the social ecosystem.