“Social media marketing is just bull****! You can’t get anything tangible there.”
Ever heard a statement like this being uttered by your boss? Well, you are not alone.
“Social media marketing is just bull****! You can’t get anything tangible there.”
Ever heard a statement like this being uttered by your boss? Well, you are not alone.
Measuring the success of your social media marketing efforts can be such a pain.
Likes, comments, shares, views, clicks, CPA, Conversion Rate, CPM… The sheer number of metrics used in digital and social media marketing can be mind boggling.