Tag: social PR

How United Airlines Went Viral on Social Media [PR Crisis]

April 12th, 2017   •   5 comments   

Source of image

United Airlines is now one of the most Tweeted, Googled and Facebooked airline on social media.

It has gone viral in a spectacularly wrong way. And all for an “airline disaster” that you would never imagine.
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Public Relations Strategies in the Digital Age

July 19th, 2016   •   no comments   

Gini Dietrich of Spin Sucks

What is the role of Public Relations (PR) in the digital and social age? Should we merely hustle for media coverage while producing corporate annual reports?

Well, the answers to these questions may surprise you. At least according to Gini Dietrich (above), author of the book and website Spin Sucks.
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