At the recent iX-TDM New Media Forum, I had the privilege of meeting and hearing from Jeremiah Owyang. The director of corporate media strategy at Podtech.net, Jeremiah is a social media consultant to big guns like HP, Cisco and Hitachi. In his session, he spoke about trends and developments in the social media space.
Jeremiah started by explaining fundamental concepts. Companies need to shift their strategies and mindsets to look at harnessing all employees – not just corporate communicators (like yours truly… ha) – to be advocates.
OK folks, for those who are in the know (and even those who aren’t), there are a couple of huge geek fests hitting town this week. One of them is iX Conference 2007 which is happening over the next couple of days at Suntec.
Part of it is the iX-TDM New Media Forum happening at SMU. That is going to rock because it features luminaries like Jeremiah Owyang of Podtech.net, Lynda Brown of New Media BC, Mike Downey from Adobe and Louis Broome from Microsoft. They are going to share about social media and engage you in a panel discussion on what’s happening and what lies ahead in the exciting 2.0 world.
I certainly had fun moderating the panel discussion which talked about “A New Voice”, though it did go a little chaotic at times. My conclusion was that the crowd seemed to have more fun chatting with each other! Well, I guess that’s the spirit of the whole 2.0 movement, where EVERYBODY participates in the conversation. It’s “All Star Anything Goes” (for those old enough to remember that celebrity slugfest).
A special treat for the evening was having upcoming blogging singer Genie treating us to a music video of hers, hottest mummy contestant eastcoastlife sharing what makes her so special, and also hearing from celebrity STOMP blogger Joe Augustin. Nice to also know that we have upcoming technopreneurs in Singapore making their mark in the web 2.0 universe. Finally, it was great to meet Veron, DK and Dr Leslie Tay of I Eat I Shoot I Post fame, all big-time bloggers in their own right.
Special kudos go to Estee for the fabulous organising and professional emceeing of this event, as well as other digital movers like Ming Yeow, Su Yuen, Swathi, Chern Jie and all the other hardworking folks at The Digital Movement who made this possible.