Tag: transparency

Transparent Marketing

August 16, 2008 Blog no comments


Transparency in marketing taken to new heights! (courtesy of laffy4k)

The subject of ethics in marketing has been broached numerous times, and one of its key issues relate to disclosure and openness. Or more specifically what colouring agent E224 in your breakfast cereal really means.

In the age of social media, information has become abundantly available for free.