Tag: Twist Image

Six Pixels of Separation: Book Review

September 29, 2011 Book Reviews 2 comments

Published in 2009, Mitch Joel’s book on business strategy in the age of social media titled Six Pixels of Separation is a laudable effort to tie in the disparate threads of the online world for those keen to experiment in this space.

Covering a broad expanse of concepts and ideas – from crowdsourcing, community building, content creation, to platform specific strategies – the book provided a good introduction to the world of social media and digital engagement.