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	<title>citizen marketing | Cooler Insights</title>
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		<title>Winning the Social Media Content Wars</title>
		<link>https://coolerinsights.com/2016/08/winning-the-social-media-content-wars/</link>
					<comments>https://coolerinsights.com/2016/08/winning-the-social-media-content-wars/#comments</comments>
		
		<dc:creator><![CDATA[Walter]]></dc:creator>
		<pubDate>Tue, 30 Aug 2016 14:00:00 +0000</pubDate>
				<category><![CDATA[Content Marketing]]></category>
		<category><![CDATA[buzz]]></category>
		<category><![CDATA[citizen marketing]]></category>
		<category><![CDATA[relationship marketing]]></category>
		<category><![CDATA[social business]]></category>
		<category><![CDATA[social media]]></category>
		<category><![CDATA[viral marketing]]></category>
		<category><![CDATA[word of mouth]]></category>
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					<description><![CDATA[<p>Social media is awash with content, from images, videos, infographics to text. How can you win the social media battle for attention?</p>
The post <a href="https://coolerinsights.com/2016/08/winning-the-social-media-content-wars/">Winning the Social Media Content Wars</a> first appeared on <a href="https://coolerinsights.com">Cooler Insights</a>.]]></description>
		
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		<title>7 Ways to Truly Delight Your Customers</title>
		<link>https://coolerinsights.com/2014/02/7-ways-to-delight-your-customers/</link>
		
		<dc:creator><![CDATA[Walter]]></dc:creator>
		<pubDate>Wed, 19 Feb 2014 05:06:00 +0000</pubDate>
				<category><![CDATA[Content Marketing]]></category>
		<category><![CDATA[advocacy marketing]]></category>
		<category><![CDATA[citizen marketing]]></category>
		<category><![CDATA[customer evangelism]]></category>
		<category><![CDATA[customer experience management]]></category>
		<category><![CDATA[customer relationship management]]></category>
		<category><![CDATA[marketing strategy]]></category>
		<category><![CDATA[word of mouth]]></category>
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					<description><![CDATA[<p>How can we delight our customers so much that they become our advocates? Here are 7 FACTORS to consider.</p>
The post <a href="https://coolerinsights.com/2014/02/7-ways-to-delight-your-customers/">7 Ways to Truly Delight Your Customers</a> first appeared on <a href="https://coolerinsights.com">Cooler Insights</a>.]]></description>
		
		
		
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		<title>Which Social Media Strategy Should You Adopt?</title>
		<link>https://coolerinsights.com/2012/11/which-social-media-strategy-should-you-adopt/</link>
		
		<dc:creator><![CDATA[Walter]]></dc:creator>
		<pubDate>Wed, 07 Nov 2012 14:15:00 +0000</pubDate>
				<category><![CDATA[Blog]]></category>
		<category><![CDATA[brand strategy]]></category>
		<category><![CDATA[business strategy]]></category>
		<category><![CDATA[citizen marketing]]></category>
		<category><![CDATA[marketing strategy]]></category>
		<category><![CDATA[social media strategies]]></category>
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					<description><![CDATA[<p>A picture often paints a thousand words. A great comic or cartoon, on the other hand, paints tens of thousands. &#8220;Marketoonist&#8221; Tom Fishburne recently created a wonderful graphical depiction of 5 different types of social media strategies as depicted below: Courtesy of Tom Fishburne> As the world of social media becomes increasingly crowded with brands [&#8230;]</p>
The post <a href="https://coolerinsights.com/2012/11/which-social-media-strategy-should-you-adopt/">Which Social Media Strategy Should You Adopt?</a> first appeared on <a href="https://coolerinsights.com">Cooler Insights</a>.]]></description>
		
		
		
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