Digital Engagement | Cooler Insights

Are Our Kids Facing Facebook Fatigue?

Walter — Thu, 29 Aug 2013 13:49:00 +0000

Teens are leaving Facebook in droves. Well, at least according to this recent report on US teenagers.

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The Psychology of Social Commerce

Walter — Mon, 04 Jun 2012 11:06:00 +0000

What are the pillars of social commerce? Well, they are Social Proof, Authority, Scarcity, Like, Consistency, and Reciprocity. Find out more about them here.

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How Earth Hour Became a Global Phenomenon

Walter — Fri, 24 Feb 2012 14:54:00 +0000

Andy Ridley, founder of Earth Hour “Dare the World to Save the Planet” With the catchy thematic message above, Earth Hour 2012 (31 March (Sat) at 8.30 pm) encourages us not only to switch off all power consuming devices for one dark hour but to “dare” our friends to pledge support this movement in return […]

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From Books to Facebook – NLB Ups the Digital Ante

Walter — Thu, 29 Jul 2010 02:28:00 +0000

Last night, at the kind invitation of Liana Tang (@spoonrabbit on Twitter), I participated in the first #nlbmeetup (issue #1) organised by the National Library Board. Happening at the lovely Esplanade Library, the Meet Up was a good chance for me to catch up with social media buddies and to witness the evolution/revolution of Singapore […]

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