https://coolerinsights.com Content Marketing and Social Media Agency in Singapore Thu, 19 Jul 2018 14:25:53 +0000 en-GB hourly 1 https://coolerinsights.com/wp-content/uploads/2015/09/cropped-Cooler-Insights-Square-Logo-32x32.jpg https://coolerinsights.com 32 32 https://coolerinsights.com/2015/05/three-ways-to-gamify-your-business/ https://coolerinsights.com/2015/05/three-ways-to-gamify-your-business/#comments Thu, 07 May 2015 05:53:23 +0000 http://coolerinsights.com/?p=700 Do you know that Nike's gamified platform Nike+ helped it to capture nearly 50% of the running shoe market? Learn how gamification can revolutionise your world!

The post Three Ways to Gamify Your Business first appeared on Cooler Insights.]]> https://coolerinsights.com/2015/05/three-ways-to-gamify-your-business/feed/ 1 https://coolerinsights.com/2013/07/the-gamification-of-work/ Wed, 17 Jul 2013 13:34:00 +0000 http://coolerinsights.com/uncategorized/2013/07/the-gamification-of-work/ How do you distinguish between work and play? Are they really that different? Well, consider how you can gamify work so that it feels like play.

The post The Gamification of Work first appeared on Cooler Insights.]]> https://coolerinsights.com/2011/09/transmedia-storytelling-game-mechanics-at-the-libraries/ Sat, 17 Sep 2011 23:05:00 +0000 http://coolerinsights.com/uncategorized/2011/09/transmedia-storytelling-game-mechanics-at-the-libraries/ While borrowing a book recently at the Central Public Library (basement of the National Library), I came across this neat display tying in the bestselling A Song of Ice and Fire book series by author George R.R. Martin with the acclaimed HBO TV series Game of Thrones.  Its nice to see our libraries transforming into […]

The post Transmedia Storytelling & Game Mechanics at the Libraries first appeared on Cooler Insights.]]> https://coolerinsights.com/2010/12/engaging-customers-with-game-mechanics/ https://coolerinsights.com/2010/12/engaging-customers-with-game-mechanics/#comments Sat, 25 Dec 2010 23:48:00 +0000 http://coolerinsights.com/uncategorized/2010/12/engaging-customers-with-game-mechanics/ Everybody loves gaming! The latest buzzword in marketing – especially in online circles – is gaming (or more accurately game mechanics). To some, it has become the new viral, overtaking viral videos as the holy grail of consumer engagement and interaction. Almost everybody online these days are raving about how game mechanics can change the […]

The post Engaging Customers with Game Mechanics first appeared on Cooler Insights.]]> https://coolerinsights.com/2010/12/engaging-customers-with-game-mechanics/feed/ 1