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		<title>Facebook Advertising 101: Measuring and Tracking Performance</title>
		<link>https://coolerinsights.com/2019/03/facebook-advertising-measuring-performance/</link>
		
		<dc:creator><![CDATA[Walter]]></dc:creator>
		<pubDate>Wed, 27 Mar 2019 10:44:50 +0000</pubDate>
				<category><![CDATA[Social Influence]]></category>
		<category><![CDATA[analytics]]></category>
		<category><![CDATA[Facebook ads]]></category>
		<category><![CDATA[Facebook advertising]]></category>
		<category><![CDATA[metrics]]></category>
		<category><![CDATA[online advertising]]></category>
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					<description><![CDATA[<p>How do you measure the performance of your Facebook Ad campaigns and optimize them? Learn how here using Facebook Ads Manager.</p>
The post <a href="https://coolerinsights.com/2019/03/facebook-advertising-measuring-performance/">Facebook Advertising 101: Measuring and Tracking Performance</a> first appeared on <a href="https://coolerinsights.com">Cooler Insights</a>.]]></description>
		
		
		
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		<title>Facebook Marketing 101: How To Read Facebook Insights</title>
		<link>https://coolerinsights.com/2019/02/facebook-marketing-insights/</link>
		
		<dc:creator><![CDATA[Walter]]></dc:creator>
		<pubDate>Wed, 20 Feb 2019 01:16:43 +0000</pubDate>
				<category><![CDATA[Social Influence]]></category>
		<category><![CDATA[analytics]]></category>
		<category><![CDATA[Facebook advertising]]></category>
		<category><![CDATA[Facebook Marketing]]></category>
		<category><![CDATA[metrics]]></category>
		<category><![CDATA[social media marketing]]></category>
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					<description><![CDATA[<p>This comprehensive article provides a detailed walk through of Facebook Insights, and how you can use it to optimize your Facebook performance.</p>
The post <a href="https://coolerinsights.com/2019/02/facebook-marketing-insights/">Facebook Marketing 101: How To Read Facebook Insights</a> first appeared on <a href="https://coolerinsights.com">Cooler Insights</a>.]]></description>
		
		
		
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		<title>How to Optimize Your Digital Marketing Funnel</title>
		<link>https://coolerinsights.com/2016/09/how-to-optimize-your-digital-marketing-funnel/</link>
					<comments>https://coolerinsights.com/2016/09/how-to-optimize-your-digital-marketing-funnel/#comments</comments>
		
		<dc:creator><![CDATA[Walter]]></dc:creator>
		<pubDate>Wed, 28 Sep 2016 01:30:49 +0000</pubDate>
				<category><![CDATA[Content Marketing]]></category>
		<category><![CDATA[analytics]]></category>
		<category><![CDATA[metrics]]></category>
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					<description><![CDATA[<p>Are you baffled by how digital marketing funnels work? Discover the basics of digital marketing funnel tools and analytics here.</p>
The post <a href="https://coolerinsights.com/2016/09/how-to-optimize-your-digital-marketing-funnel/">How to Optimize Your Digital Marketing Funnel</a> first appeared on <a href="https://coolerinsights.com">Cooler Insights</a>.]]></description>
		
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		<title>The Five Essential As of Digital Marketing</title>
		<link>https://coolerinsights.com/2016/07/the-five-essential-as-of-digital-marketing/</link>
		
		<dc:creator><![CDATA[Walter]]></dc:creator>
		<pubDate>Tue, 26 Jul 2016 05:26:54 +0000</pubDate>
				<category><![CDATA[Content Marketing]]></category>
		<category><![CDATA[analytics]]></category>
		<category><![CDATA[digital marketing]]></category>
		<category><![CDATA[marketing automation]]></category>
		<guid isPermaLink="false">http://coolerinsights.com/?p=5615</guid>

					<description><![CDATA[<p>Learn the five As of Digital Marketing - Algorithms, Analytics, Artistry, Alliances and Agility. Integrate these skills to empower your digital marketing today.</p>
The post <a href="https://coolerinsights.com/2016/07/the-five-essential-as-of-digital-marketing/">The Five Essential As of Digital Marketing</a> first appeared on <a href="https://coolerinsights.com">Cooler Insights</a>.]]></description>
		
		
		
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		<title>Serendipitous Content Marketing</title>
		<link>https://coolerinsights.com/2015/04/serendipitous-content-marketing/</link>
		
		<dc:creator><![CDATA[Walter]]></dc:creator>
		<pubDate>Sun, 12 Apr 2015 14:50:38 +0000</pubDate>
				<category><![CDATA[Content Marketing]]></category>
		<category><![CDATA[analytics]]></category>
		<category><![CDATA[consumer behaviour]]></category>
		<category><![CDATA[marketing strategy]]></category>
		<category><![CDATA[online]]></category>
		<category><![CDATA[social media]]></category>
		<guid isPermaLink="false">http://coolerinsights.com/?p=693</guid>

					<description><![CDATA[<p>Serendipitous content marketing lies in blending purposeful design with pleasurable discovery. Find out how you can make it work for your brands here.</p>
The post <a href="https://coolerinsights.com/2015/04/serendipitous-content-marketing/">Serendipitous Content Marketing</a> first appeared on <a href="https://coolerinsights.com">Cooler Insights</a>.]]></description>
		
		
		
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		<title>The Five Hs of Content Marketing</title>
		<link>https://coolerinsights.com/2015/02/five-hs-content-marketing/</link>
		
		<dc:creator><![CDATA[Walter]]></dc:creator>
		<pubDate>Mon, 09 Feb 2015 13:50:30 +0000</pubDate>
				<category><![CDATA[Content Marketing]]></category>
		<category><![CDATA[Social Influence]]></category>
		<category><![CDATA[analytics]]></category>
		<category><![CDATA[channels]]></category>
		<category><![CDATA[SEO]]></category>
		<category><![CDATA[social media]]></category>
		<guid isPermaLink="false">http://coolerinsights.com/?p=3378</guid>

					<description><![CDATA[<p>The world of content marketing can be daunting to first-timers. How do we simplify the processes involved? Enter the 5 Hs of content marketing.</p>
The post <a href="https://coolerinsights.com/2015/02/five-hs-content-marketing/">The Five Hs of Content Marketing</a> first appeared on <a href="https://coolerinsights.com">Cooler Insights</a>.]]></description>
		
		
		
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