Social Influence | Cooler Insights

From Content to Commerce: How Social Media and Ecommerce Are Merging

Walter — Wed, 18 Jun 2025 22:51:09 +0000

Can the worlds of social media and ecommerce merge? Yes they can, and they're helping to shorten the sales funnel for B2C and B2B brands alike.

The post From Content to Commerce: How Social Media and Ecommerce Are Merging first appeared on Cooler Insights.

Insights from Meta’s First Creator Event in Singapore

Walter — Thu, 24 Apr 2025 09:29:58 +0000

Wonder what Meta is rolling out for Facebook and Instagram? Check out these latest insights from its first creator briefing in SIngapore!

The post Insights from Meta’s First Creator Event in Singapore first appeared on Cooler Insights.

TikTok Marketing Guide for Beginners

Walter — Fri, 08 Nov 2024 00:25:00 +0000

Are you looking to explore TikTok as a marketing channel? Learn how TikTok works, and what the best marketing strategies are to succeed in this platform.

The post TikTok Marketing Guide for Beginners first appeared on Cooler Insights.

Social Media Post Frequency: How Often Is Best?

Walter — Tue, 15 Oct 2024 23:49:23 +0000

How often should you post on social media? Learn what is the best frequency and timings for your social media post here.

The post Social Media Post Frequency: How Often Is Best? first appeared on Cooler Insights.

Staying Ahead of the Curve: Anticipating and Managing Crisis Communication in Marketing

Walter — Fri, 16 Aug 2024 08:31:05 +0000

Have you prepared your organisation to anticipate and manage crisis communications as part of your marketing processes? Learn why it matters and how to do it.

The post Staying Ahead of the Curve: Anticipating and Managing Crisis Communication in Marketing first appeared on Cooler Insights.

How to Craft Social Media Content for a Local Singapore Business

Walter — Tue, 16 Jul 2024 00:09:33 +0000

Boost your social media content creation and marketing efforts for your local business in Singapore with this step-by-step guide!

The post How to Craft Social Media Content for a Local Singapore Business first appeared on Cooler Insights.

How Social Media Influences Your Mental Health

Walter — Tue, 27 Feb 2024 22:46:59 +0000

Feeling stressed out online? You're not alone! Learn how social media affects your mental health and what you can do about it here.

The post How Social Media Influences Your Mental Health first appeared on Cooler Insights.

50+ Top Content Tips from TikTok Influencers

Walter — Tue, 06 Feb 2024 13:54:59 +0000

Wish to improve the performance of your TikTok account? Consider these best practices in TikTok content creation and community engagement!

The post 50+ Top Content Tips from TikTok Influencers first appeared on Cooler Insights.

Facebook Marketing Best Practices for Small Businesses

Walter — Tue, 07 Nov 2023 01:30:02 +0000

Learn Facebook Marketing to grow your small business — from setting up your Page, content strategies, to advertising, tracking, and community building.

The post Facebook Marketing Best Practices for Small Businesses first appeared on Cooler Insights.

The Beginner’s Guide to Facebook Retargeting Ad Campaigns

Walter — Tue, 07 Nov 2023 01:22:30 +0000

Need help to set-up your first Facebook remarketing campaign? From creating Custom Audiences to retargeting ad strategies, we will show you how!

The post The Beginner’s Guide to Facebook Retargeting Ad Campaigns first appeared on Cooler Insights.