Tag: Online crisis

Nikon Photo Contest: Viral Sensation or PR Fiasco?

January 31st, 2016   •   2 comments   

Nikon captures Photo Yu Wei

Courtesy of Nikon Facebook

“Look up in the sky! It’s a bird… It’s a plane… It’s a doctored photo which won a Nikon trolley bag!”

OK, just in case you were hiding behind a huge rock over the past 48 hours or so, a huge viral Facebook event has overtaken Singapore. Shutterbugs everywhere are talking about this photo contest so widely that it will probably become the most “viral” Facebook photo contest ever organised in Singapore.
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