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Posts Under: Book Reviews
How Robert Iger Leads The Walt Disney Company
Robert Iger courtesy of the Walt Disney Company
The Walt Disney Company (aka Disney) is the world’s largest entertainment conglomerate.
It generated a staggering US$69.570 billion in revenue in 2019.
How Artists and Creative Entrepreneurs Can Thrive
Wish to make a livelihood out of your creative endeavours? Turn your art into business—or your business into art?
In this article, you will learn useful strategies that can turn your artistic or entrepreneurial dreams into reality. These are drawn from the book Real Artists Don’t Starve by bestselling author Jeff Goins.
Small Data: A Revolutionary Market Research Strategy
Imagine living in your customer’s house. You dig into their wardrobe. You raid their fridge. You may even sleep on their beds.
And you do it all with their permission—of course! What you’ll observe as an ethnographic market researcher there could ignite your next big business idea.
Content Marketing 101: The 5 Laws of Giving
Life as a content marketer can be numbing—especially when you don’t see any light at the end of the tunnel.
While the techniques aren’t rocket science, consistently churning out content does take something out of you.
8 Winning Marketing Strategy Lessons from Seth Godin’s Latest Book
Seth Godin is a marketing philosopher and thinker.
He doesn’t provide a step-by-step guide or a detailed road map for action in any of his books. Still they sell like hot cakes (like this, this, and this).
Why Grit Matters and How You Can Develop Yours
Ever wonder why some people are a lot more successful than others?
How do these folks achieve peak performance in their fields? What do they do differently from the rest of us?
The 13 Powerful Principles in “Think and Grow Rich”
Can a book written over 80 years ago (1937 to be precise) still be relevant today?
The answer is a definite “Yes!” At least when it comes to Napoleon Hill’s widely cited volume Think and Grow Rich.
The World of Digital Dangers (And What You Can Do About It)
Courtesy of Mary Aiken
Mary Aiken (above) is a forensic cyberpsychologist.
A woman on a mission, she desires to change how we use emerging technology by explaining how it shapes our children and influences our behaviour and values.
How teenager Malala Yousafzai changed the world
Courtesy of The Legacy Project
“Let us pick up our books and our pens,” I said. “They are our most powerful weapons. One child, one teacher, one book and one pen can change the world.” – Malala Yousafzai
Malala Yousafzai is not your typical teenager.
While others her age were taking selfies of themselves on Instagram, or posted about the food they ate or outfits of the day they wore, Malala worked feverishly to change the destiny of millions of girls in South Asia, the Middle East and Africa.
Winner of the Noble Prize for Peace in 2014, Malala used her impressive skills in written and oratorical skills to stand up for children’s education. A member of the Pashtun tribe in the picturesque Swat Valley of Pakistan, her life story was truly remarkable.