Tag: Content Marketing

10 B2B Digital Marketing Channels You Need To Know

May 2nd, 2019   •   no comments   

Name me 10 Business-to-Business (B2B) brands that are active online.

Chances are that you’ll struggle trying to identify them. Perhaps Alibaba could be one of them. Or SAP, Intel, General Electric and Accenture.
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How To Craft a Winning B2B Digital Marketing Strategy

April 18th, 2019   •   1 comment   

The biggest myth about B2B marketing is that you can’t do it online.

With products and services ranging from thousands to millions of dollars, your customers can’t possibly see a Facebook ad, click on a button, whip out their credit card, and buy, right?
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10 Top Social Media Marketing Ideas for Small Businesses

February 28th, 2019   •   no comments   

Do you run a small business? Wish to improve your brand awareness, generate business leads and attract customers using social media?

In this article, I will cover the social media marketing strategies and tactics that I use as a small business owner, using mostly cheap or free apps and tools.
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Content Marketing Strategy: 4 Questions Before You Start

February 14th, 2019   •   no comments   

Businessman asking questions

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“If you wait for inspiration to write you’re not a writer, you’re a waiter.” ― Dan Poynter

Wish to enjoy greater success in your content marketing efforts? Start by thinking about your content marketing strategy, beginning with the change you wish to make in your content reader.

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Why K-Pop Marketing Rocks: Lessons For Non Superstars

January 30th, 2019   •   no comments   

Heard of the Korean boy band BTS? Well, they recently created a huge buzz when fans queued overnight just to get into their concert in Singapore.

Also known as the Bangtan Boys, the K-Pop group’s August 2018 hit Idol earned a Guinness World Record for the most viewed music video online in 24 hours, thrashing heavyweights like Taylor Swift.
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Master Business Blog Writing in 11 Easy Steps

January 23rd, 2019   •   no comments   

Love them or loathe them, blogs are still alive. And they’re kicking butt in the digital world.

Marrying search and social, blogging remains a sustainable way for marketers to drive qualified visitor traffic to your website and landing pages.
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The 5 Top Digital Marketing Trends for 2019

January 17th, 2019   •   1 comment   

Ready for digital marketing in 2019? Keen to learn more about digital marketing trends in the year ahead?

In this article, I will survey the online marketing landscape and describe developments in online advertising, apps, and content that are likely to take flight in 2019.
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Content Marketing 101: How To Write Effective Copy

January 8th, 2019   •   1 comment   

In the digital world, a wall of text is an ugly thing.

And your role as a content marketer is to pulverize that “thing” with the sledgehammer I am going to give you.
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Social Media Marketing in 2019: 8 Things You Need To Try

January 3rd, 2019   •   1 comment   

The year ahead promises to be exciting and challenging for social media marketers.

From endless algorithm changes to the increasing costs of paid channels, marketers must work hard to keep pace with the new social media marketing trends in 2019.
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The Essential 10-Step Guide To Building Your Personal Brand Online

December 19th, 2018   •   14 comments   

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Can you name me the top digital marketing agencies in the world?

I bet that most of you would have trouble remembering any of them. This isn’t surprising considering that most agency’s prefer their client campaigns to hog the limelight.
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