Powerful and memorable, storytelling is one of the most effective means of online communications.
But what type of stories should we tell? And how should we tell these stories to our audiences?
A lot of people shy away from Google Analytics, but in actuality, it is not as scary as it seems.
Google Analytics is an important tool that helps you to understand how your landing pages are performing. On top of that, it also helps you to track your audiences’ journey along your site and what you can do to optimize your landing pages’ performances.
Wish to have a structured way to attract attention, generate leads and improve sales? Build a sales and marketing funnel!
Also called a sales funnel or a digital marketing funnel, it provides a systematic way to attract your target audience, nurture prospects, and nudge them towards a buying decision.
If you’d like your website to convert visitors to customers, you need to start with an effective website wireframe.
Sure, the aesthetics and design of your website is important. After all, these colours, images and motifs convey the “feel” of your brand.
Do you know that repurposing your content can stretch your content marketing dollar? Or that regularly repackaging your content can help you to maximise your reach and effectiveness?
Content marketing success doesn’t lie in setting audacious goals. Or taking massive action.
Rather, it depends on your ability to consistently show up, build the right content marketing systems, and implement structured content habits.