Tag: Content Marketing

How to Craft Social Media Content for a Local Singapore Business

July 16, 2024 Social Influence no comments

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Are you running a location-based business (like a retail shop, bakery, hair salon, or tuition centre) serving a community in Singapore? Need help to craft social media content for your local business—focused on ideas specifically targeting your immediate neighbourhood?

In this article, you will learn how to build a pipeline of relevant local content for your social media marketing efforts reaching customers living or working close to your location.


Social Media Marketing vs Content Marketing: Which is Better?

May 3, 2023 Content Marketing, Social Influence 1 comment

Social Media Marketing vs Content Marketing

What is the difference between social media marketing and content marketing? Which of these digital marketing strategies work better for your brand?

If you are like many marketers, you’re probably confused by the two. After all, you need to create lots of content as a social media marketer, and social media channels like Facebook, Instagram, TikTok, LinkedIn, Pinterest, and Twitter are often used in content marketing campaigns.