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You’ve followed every strategy in the digital marketing rule book yet sales is not forthcoming.
Designed a high-converting website? Check!
Tag: digital marketing
10 Content Marketing Mistakes You Need To Avoid
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Content Marketing is the breakthrough digital marketing strategy of the 2010s. And it’s importance will only grow in the 2020s.
Sadly, many companies get it wrong. Which results in their content marketing campaigns failing to deliver positive outcomes.
Marketing Case Study: 10 Brands That Gen Z Teenagers Love
Are you struggling to make your brand hip and happening to teenagers? Well you are not alone.
Most brands fail when it comes to making a connection with Generation Z (Gen Z) teens. At least according to a study conducted by American Express and Forrester in 2017.
The Top Social Media Marketing Trends for 2020
Whoopee do! 2019 has come and is almost gone.
What were some of the major trends in social media marketing that we experienced over the past year? What do we foresee as the major upcoming movements for the year ahead?
How To Research Winning Content Marketing Topics
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Feeling stuck behind a keyboard, wondering what you should write, film or design? Need help to research winning content marketing topics?
You are not alone. Content block is one of the most common reasons for companies and individuals to abandon their content marketing efforts.
8 Reasons Why Singapore SMEs Need Social Media Marketing
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Social media marketing is taking Singapore’s business world by storm.
Virtually all the major brands here have established a strong online presence—from FMCG brands, airlines, telcos, banks, insurance, sports, supermarkets, fitness to food and beverage chains.
8 Ways to Boost Online Conversions with Behavioural Science
Improving conversions is the Holy Grail of every digital marketer.
A website, Facebook Page or email which fails to turn a prospect into a customer is practically worthless.
6 Digital Marketing Detective Skills You Need To Know
Being a digital marketer is a lot like being a detective.
While your goal isn’t to nab a cold-blooded murderer (thankfully), you do need the right investigative skills and techniques to solve your “online marketing cases.”
How To Design a High Converting Website
Your website is probably the most important piece of digital real estate for your business. Unfortunately, it may also be the most neglected.
To ensure that you can win trust and provide a good user experience online, there are several best practices that you should observe.
10 B2B Digital Marketing Channels You Need To Know
Name me 10 Business-to-Business (B2B) brands that are active online.
Chances are that you’ll struggle trying to identify them. Perhaps Alibaba could be one of them. Or SAP, Intel, General Electric and Accenture.