Posts Under: Social Influence

Social Media Marketing Strategies Small Businesses Should Be Using

September 26, 2022 Social Influence no comments

Image Source: Pixabay

Are you running a small business? If you are, you need to pay attention to social media marketing as a cost-effective business growth strategy.

The challenges of owning a small business can be immense. After all, it is estimated that more than 20% of small businesses fail within two years, while only around 25% of new businesses can be expected to still be around in 15 years.


Top Social Media Marketing Strategies for eCommerce in Singapore

November 9, 2021 Social Influence no comments

Business photo created by tirachardz – www.freepik.com

Online shopping is becoming the de facto mode of buying and selling—worldwide retail eCommerce sales is projected to reach US$4.9 trillion in 2021.

Accelerated by global pandemics like Covid-19, many here in Singapore have switched to buying online. This resulted in the exploding growth of eCommerce stalwarts like Amazon, Alibaba, Ten Cent, JD.com, and qoo10, as well as platforms and payment apps like Google, PayPal, Salesforce, Rakuten, and more.