Posts Under: Social Influence

10 Social Media Marketing Lessons from GE2020 in Singapore

July 12, 2020 Social Influence no comments

Congratulations to the People’s Action Party (PAP) and Worker’s Party (WP)!

Both political parties emerged winners in the recent General Elections in Singapore, held amidst the ongoing Covid-19 crisis and labelled as the pandemic elections.


How to Take Advantage of Word-of-Mouth Marketing

May 5, 2020 Social Influence no comments

Woman photo created by freepik – www.freepik.com

What do other people say about your brand? Do you have raving fans who recommend you to others?

Word-of-mouth (WOM) marketing is one of the most positive forms of advertising. Although some peer-to-peer talk happens organically and is impossible to track, you can embrace this form of promotion with a variety of campaigns and track the results quickly.