Posts Under: Social Influence

Social Media Marketing Best Practices for Nonprofits

January 12, 2021 Social Influence 1 comment

People photo created by jcomp – www.freepik.com

Have you used social media to boost awareness of your charity,  Non-Governmental Organisation (NGO) or other nonprofit? Wish to generate greater traction for your online marketing efforts?

In this article, you will learn how to raise your nonprofit’s profile, improve fundraising efforts, and foster greater advocacy through social media marketing.


10 Social Media Marketing Lessons from GE2020 in Singapore

July 12, 2020 Social Influence no comments

Congratulations to the People’s Action Party (PAP) and Worker’s Party (WP)!

Both political parties emerged winners in the recent General Elections in Singapore, held amidst the ongoing Covid-19 crisis and labelled as the pandemic elections.


How to Take Advantage of Word-of-Mouth Marketing

May 5, 2020 Social Influence no comments

Woman photo created by freepik – www.freepik.com

What do other people say about your brand? Do you have raving fans who recommend you to others?

Word-of-mouth (WOM) marketing is one of the most positive forms of advertising. Although some peer-to-peer talk happens organically and is impossible to track, you can embrace this form of promotion with a variety of campaigns and track the results quickly.