Can creativity ever be managed? Shouldn’t it be a spontaneous process that happens when you suddenly encounter a flash of brilliance?
How can you be creative if you are working in a role that undervalues creativity, like a lawyer, accountant or a vehicle mechanic?
We are all creators by heart (3-year old Ethan putting together a toy set)
Have you wondered why toys like LEGO, model planes and Play Doh have such a timeless appeal?
Or mused about the popularity of recipe books (and blogs) springing up everywhere?
Its the journey and not the destination (courtesy of dadadreams)
What is the best way to capture your customer’s hearts and minds? How do you make them feel a sense of ownership for your brands, products and services?
The secret lies in getting them involved as much as possible.