Tag: blogs

How to tell winning brand stories on social media

April 11th, 2016   •   no comments   

How to tell winning brand stories on social media

Courtesy of Listening books blog

When was the last time you read, heard or viewed a compelling brand story?

Every single day, we are inundated with hundreds and thousands of itsy bitsy stories. Served in bite-sizes, these seemingly endless anecdotes reach us through our ubiquitous digital devices.
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Youtility: Why Smart Marketing is about Help not Hype (Review)

July 14th, 2013   •   1 comment   

Youtility Jay Baer

Can your business help others without expecting to be paid?

Most entrepreneurs will not think so. After all, businesses are created to make a profit by selling a product or a service to a customer.
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Super Heroes of Singapore’s Blogosphere

July 22nd, 2012   •   3 comments   

Singapore Blog Awards 2012
Winners of the Singapore Blog Awards posing with GOH Minister Heng Swee Keat and VIPs from SPH

Donning “superhero” outfits and “larger than life” persona, bloggers of all stripes, shapes and styles congregated at the Singapore Flyer’s Food Trail yesterday afternoon for some hot, sweaty fun at the 5th Singapore Blog Awards. Organised every year by the tireless team from Omy.sg, the ceremony has grown from year to year, attracting social media mavens and sponsors across an ever growing list of categories.

Like in previous years, I was privileged to be a judge helping to seive out the best from amongst the good. It ain’t easy, I assure you! Competition is stiff and I am very heartened by the sheer effort and energy put in by the various contesting bloggers. In any case, congrats to all participants of the awards – you guys are all winners in your own ways!

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The 5 Cs of Great Social Media Properties

May 20th, 2012   •   no comments   

The platforms are free but the time and effort producing them isn’t (courtesy of zenfolio)

Let’s face it. We are swamped by content.

What used to be physical has now invaded our virtual and mobile spaces. With a gazillion blogs, videos, photos, podcasts, slide presentations, and so on, consumers are literally “consumed” by data.

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