Late spring and early summer are full of potential marketing opportunities for brands. Big holidays like Mother’s Day or Father’s Day as well as special events (eg school holidays) provide unique opportunities for you to launch new campaigns.
Tag: event marketing
Universal Studios Singapore Opens in Grand Fashion
Ethan’s certainly enjoyed his first visit to Universal Studios Singapore
Lights… Cameras… and so much action! That sums up the grand opening of Universal Studios Singapore this morning.
After allowing members of the public to visit parts of the park in stages, Universal Studios Singapore finally had its grand opening party. Thanks to the kind folks of Resorts World Sentosa, I was able to bring Ethan along to soak in the hot and festive fun. Participating in the extravaganza were big names like American Idol and pop personality Paula Abdul, Chinese martial arts superstar Jet Li, screen goddess Maggie Cheung, doe-eyed Chinese actress Vicki Zhao (of “Huang Zhu Ge Ge fame”) and Kimberly Caldwell, a finalist from American Idol.