Tag: community building

How to Optimize Your Content Marketing

July 16th, 2015   •   no comments   

Optimize - Attract Customers Through SEO, Social Media and Content Marketing

How do you incorporate Search Engine Optimization (SEO), Social Media, and Content Marketing into your marketing efforts?

Answer: Adopt a customer-centric content marketing strategy which incorporates search and social media optimization.
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8 Ways Brands Can Win Fans

August 11th, 2013   •   no comments   

Lady Gaga‘s little Japanese Monsters show lots of brand love (courtesy of Tokyofashion.com)

No brand is an island. Especially in the age of the mobile social web.

Going it alone is foolish when competitors are hot on your heels. It can also be extremely expensive to invest continually in new product development, mass advertising, and promotions to drive sales. What’s more, there will always be a bigger fish in the ocean.
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The Kings and Queens of the Social Age

February 24th, 2013   •   no comments   

Image courtesy of WFUV.org

By now, you’ve probably heard that content is king.

In the age of omnipresent 24/7 media served through ubiquitous smart devices, it is the currency which wins hearts, minds and wallets.

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