You’ve come a long way since you first used Facebook to market your business.
Beyond starting your own Facebook Page and sharing regular posts, you have experimented with boosting your posts and have started running your own ads.
Do you know what a digital marketing funnel is? Or how you can set up one to measure your digital marketing goals and customer purchase journeys?
First, know this: You can monitor and measure every single step of your marketing process! And the best way to do so is to develop your own digital marketing funnel.
CEOs love them. CFOs adore them. Even CMOs are falling head over heals for them.
What am I talking about? You guessed it – numbers!