Tag: business strategy

How Market Leading Companies Do It

September 18th, 2009   •   no comments   

In the world of business, there are few winners and many losers. The merciless marketplace leaves little room for companies trying to be all things to all men, spreading their resources too thinly across many areas. Those who make it focus their energies and resources on focusing their energies on one of the three key value disciplines – operational excellence, product leadership or customer intimacy – and look at ways to continually improve superior value.

According to The Discipline of Market Leaders, the true formula for enduring strategic success is to be either operationally excellent, exceptional in leading the market in product development, or to have one’s entire business closely integrated with one’s customer’s processes. Authored by Michael Treacy and Fred Wiersema, the slim volume proposes that market leaders choose their customers carefully and find the best ways to meet their needs in a highly differentiated and focused manner while ensuring that quality standards are not compromised.
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Why Being Quirky May Be Better

July 31st, 2009   •   no comments   

Nobody does it quirkier than Richard Branson!

In the past, one sought to conform as much as possible to the IT crowd.

“Be part of this cool collective!”

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How Disney Became the World’s Largest Entertainment Empire

June 4th, 2009   •   1 comment   

Statue of Walt Disney and his most famous creation (couresy of Michael Sult)

“Mickey Mouse management isn’t a joke. It’s the ticket to your business future.” – Bill Capodali and Lynn Jackson

Anybody who is into the world of entertainment knows how omnipresent the Disney brand has grown to be.
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Creating a Sustainable Social Media Enterprise

August 27th, 2008   •   3 comments   

Can you compete against what’s there in the social media universe? (courtesy of fredcavazza)

As social media gains in popularity and starts attaining mainstream status, more and more “netrepreneurs” have hopped onto the “blogwagon”. Peddling new and exciting platforms, tools, widgets, and channels, they are relentless in pushing them out. The sad thing is that many of them often do not have a clue about the basics of how markets work.

Here are some of my thoughts (admittedly recycled from an email I wrote many moons ago) on what one should consider before starting anything 2.0-ish in nature.

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Saying Sorry is Good for Business

August 22nd, 2008   •   3 comments   

Saying Sorry is Good for Business
Image courtesy of Billboard

“Sorry” may be the hottest hit by Justin Beiber on the charts today. However, it is still incredibly hard for companies to say.

And that has led to so many countless cases of organisational grief over the years.
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