Weird is the new normal. Mass is dead.
And the rich, who is anybody who can afford to buy stuff or do stuff for fun, are no longer embracing the mediocre middle of the bell curve.
Tag: purple cow
Why Being Quirky May Be Better
Nobody does it quirkier than Richard Branson!
In the past, one sought to conform as much as possible to the IT crowd.
“Be part of this cool collective!”
Making Purple Cows Sneeze
Lately, I have been reading a little more than usual. Have only just picked up Purple Cow by Seth Godin.
It isn’t exactly brand new but some of its insights are still worth considering.