Tag: social media
What are some of the big issues facing the consumer of tomorrow? How should retailers, lifestyle businesses and fashion brands equip themselves to reach these customers?
Speaking at the recent Asia Fashion Summit, Ruth Marshall-Johnson, Senior Editor of Think Tank at WGSN, highlighted that consumer businesses need to consider five key trends and suggested how these should be addressed as follows:
Congratulations to our boys and girls in blue for making the first Facebook arrest!
According to the Singapore Police Force’s (SPF) media release, this development came on 11 Nov 2011 (an auspicious 11/11/11!) when a “public-spirited person called 999 and informed that he could identify a loanshark suspect from a photo posted on the Police Facebook Page since July 2009. The action led to the arrest of two 19 year old suspects for involvement in loanshark harassment activities in the Bukit Merah area.
Should one protect privacy but ban anonymity on the web? Are citizens able to “DIY” to form their own self helping communities? Do we have adequate access to data that can improve our lives?
These are the sort of questions which arose from the recent GovCamp Singapore, organised by Microsoft with the support of various institutions like IDA, NUS and ISS. As I look back at the various sessions I’ve attended, here are some lessons that I’ve learnt.
Article first published as Book Review: The Dragonfly Effect : Driving Social Change through Social Media by Jennifer Aaker and Andy Smith on Blogcritics.
Co-authored by Stanford University Marketing Professor Jennifer Aaker and her husband Andy Smith, a leading marketing consultant of Vonavona Ventures, The Dragonfly Effect offers a recipe for social change leveraging on the power of social media. Unlike many other books on social media which are strong on examples but weak on structure, the book proposed a systematic design thinking oriented process which anybody can follow.
Pirate DJ, music buff, and magazine publisher Matt Mason’s book The Pirate’s Dilemma – How Youth Culture is Reinventing Capitalism is a fascinating tour-de-force of the world of youth culture, content piracy and the future of commerce. Written from an insider’s perspective – Mason himself was once voted pirate of the year by Business Week – the book traces the development of various music genres over the decades and how they impacted societies.
Defying the class action suits launched by record companies and copyright owners around the world, Mason declared that piracy isn’t a sin but instead, a necessary ingredient for innovation and invention. By allowing others to adapt and modify original content and spread it freely around, piracy helps to foster change in popular culture in all its forms – fashion, food, hairstyles, movies, games, software and even enterpreneurship.
We love going on overseas vacations. There is a certain buzz in the air when one is planning and arranging for a trip abroad, regardless of the duration, distance or destination.
In the age of omnipresent online options, choreographing your own holidays is entirely possible. However, one may still want to weigh the pros and cons of DIY versus having a travel agent or travel planner do it for you.
Courtesy of Life’s a comic strip!
In the world of User Generated Content (UGC) on social media platforms, a common question always arises for those whose job involves blogging, facebooking or twittering.
How do we separate our personal and professional selves? More importantly, are we able to do that in the first place?
It was an afternoon to remember at Movida of St James Powerhouse when virtual virtuosos became real rock-stars. More than 100 bloggers, models, singers, friends, fans and followers of social media stardom congregated for Omy.sg’s Singapore Blog Awards 2010. As one of the judges for the awards, I had the privilege of evaluating the shortlisted finalists for two of the categories, and was blown over by the quality of the entries.
Before I talk about the great opportunity for bloggers, I must first declare that I’ve been selected to be a judge of the 2010 Omy.sg blog awards. Spearheaded by bilingual news portal Omy.sg, the awards have always been well received by the blogosphere year after year.
It is a great honour for me to be appointed alongside other more well-known luminaries from the arts, entertainment, and digital communities like Mr Kelvin Tong, movie director, Ms Kuo Jian Hong, Co-Artistic Director of The Theatre Practice, Ms Anna Lim, Radio 100.3 deejay, Mr Josh Lim, Managing Director of Advertlets, Mr Chua U-Zyn, CEO of Ping.sg, Mr Samuel Ng, CEO of Marine Parade Family Service Centre, Ms Xiao Han, Director and Lyricist of Funkie Monkies Productions, and Mr Danny Yeo, who is a theatre practitioner.
Jack Neo and his wife Irene Kng (courtesy of Syokkahwin.com)
The local and international media has gone wild with the latest celebrity news in every channel, and tremendous buzz has been generated in social media and mobile platforms – SMSes, MMSes, blogs, Facebook, forums, Twitter, Plurk, Youtube, blog aggregators (like Ping.sg), wikis and so on. Many have leapt into the fray with all kinds of judgements and interpretations, with some harsher than others. Jack himself has blogged about it here and apologised for his actions.
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