Lately, I have been reading a little more than usual. Have only just picked up Purple Cow by Seth Godin.
It isn’t exactly brand new but some of its insights are still worth considering.
Posts Under: Book Reviews
Tips on Tipping
While languishing in bed for two days last week, I managed to pick up the book “The Tipping Point” and finished reading it all in one go (almost). Malcolm Gladwell’s thought provoking tome isn’t exactly the newest trick of the trade, but some of its principles are useful to share.