Tag: movies

What Movie Trailers Can Teach You About Marketing Content

December 27, 2016 Content Marketing no comments

movies-marketing-content

What do the movie trailer for Rogue One and marketing content have in common? (courtesy of Star Wars YouTube)

Do you enjoy watching movies? I certainly do.

What about the trailers, teaser ads, and other pre-publicity marketing materials which Hollywood Studios roll out? I’m sure many of them grip your attention like a vice – especially huge blockbusters like the Marvel and Star War series!


Travelling Cheap To Johor Bahru

June 1, 2014 Blog 1 comment

Johor Bahru (JB) can be fun for families who watch their budgets. With our rising Singapore dollar and the high costs of air travel (taxes and fuel surcharges particularly), there are more reasons than ever to consider a Malaysian holiday.

On a whim and a fancy, we hopped over to Johor Bahru (JB) when school closed last Wednesday. Like previous visits back in 2011 and 2013, we went via mostly buses and opted to go on a weekday.


Epic Marketing

April 30, 2013 Content Marketing 1 comment

Epic Marketing
Designed by Freepik

Have you watched an “epic” movie which left an indelible mark on your consciousness? What about a book which you couldn’t forget years after you’re done reading?

Truth is, we all love great epics. Massive in scale and scope, they have the power to inspire us with awe, move us viscerally, and set our imaginations on fire.


Harry Potter: A Global Business Phenomenon

November 2, 2011 Book Reviews 1 comment

fantastic-beasts-j-k-rowling

Fantastic Beasts – the newest phenomenon from the wizarding world of Harry Potter (Image from Geek Tyrant)

Have you watched the latest blockbuster movie Fantastic Beasts and Where To Find Them?

J.K. Rowling’s latest installment – a prequel to the much beloved Harry Potter series – swept cinemas around the world with much critical acclaim. Based on a 2001 book written under her pen name Newt Scamander, it is the newest piece of the Harry Potter universe.