What are the ingredients to an award-winning series of ? social media posts?
How do you make every one of your Facebook updates, Instagram photo, Tweet, LinkedIn post, or YouTube video work harder?
Tag: twitter
Social Media Marketing in 2019: 8 Things You Need To Try
The year ahead promises to be exciting and challenging for social media marketers.
From endless algorithm changes to the increasing costs of paid channels, marketers must work hard to keep pace with the new social media marketing trends in 2019.
6 Takeaways from Trump’s Covfefe Tweet
Courtesy of Buzzfeed
By now, you would probably have read, viewed or heard about the newest word coined by US President Donald Trump.
Happening just after midnight, the leader of the free world did what he normally did in the wee hours of the morning.
The Art and Science of Influencer Marketing
Do you recognise these social influencers? (via Singapore Blog Awards 2014)
What can brands do to improve the outcomes of their digital marketing efforts by working with influencers? How can they harness the power of influencer marketing?
As a content and social media marketing person, I often pondered these questions.
Looking at the breadth of brands on social media, I noticed that the most successful ones either work closely with influencers to magnify their marketing might, or end up becoming influencers themselves.
How to tell winning brand stories on social media
Courtesy of Listening books blog
When was the last time you read, heard or viewed a compelling brand story?
Every single day, we are inundated with hundreds and thousands of itsy bitsy stories. Served in bite-sizes, these seemingly endless anecdotes reach us through our ubiquitous digital devices.
Beginners Guide to B2B Digital Marketing
OK, you are a complete newbie to digital marketing. And your customers are businesses not consumers.
How can a B2B company like yours make use of digital marketing? After all, B2B marketing is very much a face-to-face deal involving a generous meal and a hand shake right?
Global Findings in Social Media Customer Service
Wonder who the global kings and queens of customer service on social media are? How do Facebook and Twitter rank in social media customer service?
The answers may surprise you!
Social Media Drove Almost a Third of Web Traffic
Social media has officially trumped Search as the main source of traffic to websites! Well, at least according to Shareaholic.
In their latest report on social media traffic trends, Shareholic updated that social media platforms like Facebook, Pinterest, Twitter and others were responsible for driving 31.24% of overall traffic to websites in December 2014. This was a sizable 22.71% increase over the same period last year.
Top Social Media Brands in Singapore – Oct 2014
Do you know that telcos are the most “socially devoted” brands in Singapore? Or that an infant milk powder brand has the greatest engagement rate for its Facebook posts?
These interesting insights and more were revealed by social listening and analytics software as a service provider Social Bakers in their October report charting out Singapore’s social media scene. Delivered in the form of a detailed infographic, Social Bakers’ report highlighted the top industries and brands engaged in Facebook, Twitter and YouTube.
Singapore Blog Awards Rides Again!
Congratulations to all the winners of the Singapore Blog Awards 2014!
Adopting an equine theme (2014 being the Year of the Wooden Horse), this year’s Singapore Blog Awards – the seventh in the series – crowned a total of 14 winners. Organised by the tireless team from Singapore Press Holding‘s Omy.sg led by Ms Lee Kuan Fung (Head, Chinese Newspapers Digital Strategy, SPH), the awards helped build the careers of numerous social media stars over the years. Many have gone on to become long-time friends and buddies.
Officiated by Ms Sim Ann, Minister of State for Communications and Information, and Education, the awards this year was held at The Ground Theatre at *SCAPE in Orchard. Other than the prize presentation itself, attendees were treated to a rousing dance performance as well as a “best dressed” competition.