“Participation is the new brand.” – Chaordix
“The future of organisations is bringing chaos and order together” – Dee Hock (founder of VISA)
How Crowdsourcing Grows Global Brands
Indulge Your Senses with LUPICIA Teas
One of the oldest beverages known to man, teas have always held pride of place in many cultures.
All around the world, festive occasions like weddings and birthdays are marked with tea ceremonies. While the English are known to obsess over their afternoon teas, many Asian cultures too have embraced tea as the healthier drink of choice. Numerous innovations like “bubble” teas and fruit teas have made this leafy libation cherished by both young and old.
Unrelenting Innovation: Book Review
What is the secret sauce to enduring corporate innovation?
Is it the ability to introduce disruptive technologies? Are smaller companies – also known as emergents – more able to shake the market? What about religion, climate, geography, education, patents or even (gasp) luck?
Creativity and Innovation from the Crowd
Ross Dawson
We’re all part of a “global brain”, nodes in a vast interconnected network of humanity.
So says Ross Dawson, author of Getting Results from Crowds. Sharing his perspectives at the recent Crowdsourcing Week here in Singapore, Dawson proclaimed that this ubiquitous connectivity accelerates both openness and creativity, mediated by the social web.
The Six Cs of Effective Internal Communication
Jack Welch speaks with his fists (courtesy of MinnPost)
Charity begins at home. Likewise, a company’s mission, vision, goals and brand values must start with its employees.
The challenge however is that we’re so fixated with getting the right “message” across to customers, shareholders, and the media that we forget what its like to speak to our team.
Is Crowdsourcing Rocking Your World?
Well, Sean Moffitt (above), author of Wikibrands, seem to think so. And he isn’t the only one.
If you’ve followed the news, you would know that Singapore start up Pirate3D (a 3D printer maker) raised a staggering $366,763 from crowd funding platform Kickstarter just 24 hours after being listed! With almost 2,000 backers, the firm has already raised close to $770,000 in total which is way above its $100,000 target.
Social Marketology: Book Review
Social media marketing is probably the most heavily written management topic on the planet. Unfortunately, many books, articles, blogs and podcasts on social media focus too heavily on the “feel good” factor of success stories. These tend to be more inspirational than instructional.
Ric Dragon’s seminal publication Social Marketology is different. Providing a methodical framework covering strategy, organisation, execution and measurement, the book provides a step by step process to managing the social media marketing function.
The 5 Rs of Curation
A curator hard at work (source of image)
Curators. I should know them.
Guardians of museum collections, curators acquire artefacts and artworks, conduct research, publish articles or books, and mount exhibitions.
Splashing Good Times at DBS Marina Regatta
Ethan having a spinning good time at the DBS Marina Regatta 2013
Do you know that I was once a varsity dragon boater?
While those days were long gone, I still enjoy canoeing and paddling. I’m also drawn to carnivals that promote sports and active lifestyles. Thus, it was a no-brainer for my family and I to check out the Bay Festival last weekend at the DBS Marina Regatta 2013.
We Are All Weird: A Book Review
Weird is the new normal. Mass is dead.
And the rich, who is anybody who can afford to buy stuff or do stuff for fun, are no longer embracing the mediocre middle of the bell curve.